Why is content the king in the digital world?
Content is the glue that holds together all your marketing initiatives, right from SEO to social media. You can build a great product, but if your content is fair to middling, all you marketing campaigns will fail to get you the expected results. But, compelling content makes all the difference in the world of digital marketing, by delivering relevant content suitable for each conversation channel. Only the right content can convey your message to the target audience with conviction and authority.